El rigor científico, los protocolos de campo y la arquitectura tecnológica que sostienen cada dato.
Built on the principles of the WAPOR and ESOMAR international research standards.
Random selection of sampling points adjusted for census quotas (age, gender, education, socioeconomic tier, and municipality size).
Triangulated data gathering blending phone interviews (CATI), digital panels (CAWI), and direct face-to-face field audits (F2F).
Advanced statistical raking models correcting non-response bias and ensuring precision across low-density jurisdictions.
Automated GPS geotagging, audio sampling verification, duration checks, and continuous algorithmic anomaly detection.
OPINEMOS deploys research agents that continuously monitor media and social networks, combining machine learning, natural language processing for sentiment cross-validation, and high-frequency survey sampling to detect opinion shifts before traditional polling methods can capture them.
High-resolution sub-national estimates derived from national surveys mapped to census data.
End-to-end encrypted field device synchronisation guaranteeing complete data chain-of-custody.
Direct integration of tracking feeds into client risk management dashboards.